Today’s volunteer culture is rapidly changing. People are more dependent on the internet and mobile devices to stay in touch with their communities, including local volunteer opportunities. Volunteers of the gen x and now millennial generations are especially tech-dependent. Learning how to engage with social media and technology is an important strategy for nonprofits to implement in order to attract as many potential volunteers as possible.
One of the beautiful things about social media is that it’s free to use! When spreading the word about a new volunteer opportunity, consider posting and cross-posting to some (or all!) of the following websites. By posting on as many as possible, you will be able to engage with a wider online audience.
- HandsOn Maui
- Local university message boards
- Your Facebook, Twitter, Instagram or other social media profiles
For additional reach, sign up for HandsOn Maui’s Get Connected program, which helps Maui organizations take full advantage of today’s technology and social media culture. By signing up, filling out your organization’s profile and posting upcoming needs, you can get the word out to potential volunteers who use the program to find opportunities that suit them. HandsOn Maui can even help promote the volunteer opportunity or event for you via its blog and social media profiles.
To gain additional skills and training to engage current and potential volunteers on social media, consider attending the 2016 Hawaii Volunteer Leaders Conference, held at the King Kamehameha Golf Course in Wailuku, Maui on January 29th. Registration now open!
Photo by mkhmarketing